FENIX- Brand’s 10th anniversary

The logo and graphics for brand’s 10th anniversary.

CONCEPT
The “packaged” logo represents the idea of unity/ uniqueness and cyclicity. Unity/Uniqueness: the first decade of FENIX celebrates the proprietary technology that has made the material unique thanks to its high resistance and compactness.

Cyclicity: recalling the circular recycling symbol, the logo highlights how in these ten years FENIX has been committed to reducing its environmental impact, offsetting its emissions and reaching the status of carbon neutrality.